Are Hashtags Still #Relevant? Our 2025 Guide to Modern Social Media Strategy
Has AI come for hashtags? Not quite yet. Despite the rapid evolution of social media platforms and the increasing role of AI and other SEO strategies, hashtags are still important, but their role and usage have changed. Understanding how to adapt your hashtag strategy to maximize visibility, engagement, and traffic is critical. Fear not! As […]
Crafting High-Impact Facebook Ad Graphics: 6 Essential Guidelines for Your Health and Wellness Business
Creating an effective Facebook ad can feel like a daunting task. At WP Wellness, we know that as health and wellness professionals, your ultimate goal is to forge meaningful connections with potential clients who truly need your services. However, capturing the attention of users who are mindlessly scrolling through their feeds can be quite a […]
What Does It Mean to Be Everywhere Potential Patients Are Searching?
At WP Wellness, we believe your patients and potential clients should be able to find your practice effortlessly, no matter where they’re searching. In today’s digital landscape, being visible is about more than just having a website—it’s about building a comprehensive, cross-platform presence that actively attracts and engages your ideal audience all while remaining true […]
Three Things Your Practice Can Do RIGHT NOW to Boost SEO
When it comes to improving your practice’s SEO, long-term strategies like building backlinks and optimizing keywords are undeniably essential. But what about quick wins? While we’ll always incorporate long-term tactics into your plan when you work with WP Wellness, we also recognize that sometimes the most immediate—and effective—way to boost your SEO is by taking […]
How AI Chatbots and Agents Are Revolutionizing Health and Wellness Practices
You’ve probably noticed—since the term is literally everywhere—that artificial intelligence (AI) is no longer a futuristic concept; it’s a powerful tool that’s revolutionizing the healthcare industry. In the health and wellness sector, AI is proving to be a game-changer, providing tools that can improve patient outcomes, reduce administrative burdens, and enhance the overall quality of […]
Future-Proof Your Healthcare Marketing Strategy in 2025: Navigating Meta’s Privacy Changes
Change is the only constant in the rapidly evolving and frequently intersecting worlds of healthcare, digital marketing, and data security. As privacy regulations tighten and platforms like Meta introduce new restrictions, health and wellness professionals must stay ahead of the curve. What’s New in 2025: Meta’s Data Sharing Restrictions This year, Meta has been and […]
Health and Wellness Professionals: Find Digital Marketing Success and Build a Loyal Channel Following with Our Essential Guide on SEO for YouTube
Welcome to our essential guide on SEO for YouTube—a powerful platform where health and wellness professionals can connect with a broader audience and showcase their expertise. Building a successful YouTube strategy isn’t just about algorithms and keywords; it’s about understanding your mission, sharing your authentic voice, and connecting with your community in a way that […]
Maximize Your Impact with Meta Insights: How to Track and Analyze Facebook and Instagram Data for Health and Wellness Businesses
Gather Actionable Data, Track Key Metrics from Meta, and Update Your Social Media Strategy to Reach Your Goals with WP Wellness Are you truly maximizing your Meta insights? You started your health and wellness business because you’re an expert in your field—navigating the intricacies of social media data may not be your specialty. If this […]
Getting Your Clinic and Practitioners Listed, Claimed, and Optimized on Directory Sites
How can you make sure potential patients and clients find you? By having an online presence everywhere they’re looking! When you partner with WP Wellness, we develop a truly comprehensive digital marketing strategy for your clinic. This strategy encompasses all the standard SEO practices that ensure your business appears in search results, and also involves […]
How to Download Facebook Live Videos before they are deleted
For therapists, psychologists, doctors, and wellness practitioners, Facebook Live has become an essential tool to share educational content, support clients, and build community. But starting February 19, 2025, Facebook is updating its Live video storage policy, which means your past and future Live videos are at risk of being permanently deleted. If your practice relies […]